Brand Discovery Program



10-11 June

The brand discovery process is essential for businesses to establish a unique identity that resonates with their target audience, identifies opportunities for differentiation, and enhances brand recognition and recall. It fosters customer loyalty and drives business success.

  • Brand Discovery process
  • Live Case study discussions
  • Brand Blue print worksheet
  • Brand Discovery resources

₹ 2,999

₹ 2,499

Enroll Now

Student Work

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Million Dollar worth Skill :

Brand discovery sessions conducted by design agencies can cost from Rs. 50,000 to millions, reflecting the value of creating a strong brand identity and messaging that resonates with customers. This can lead to increased brand equity and revenue for businesses.

Brand Differentiation :

The brand discovery process helps a brand to stand out and differentiate itself from competitors by identifying unique selling points and developing effective messaging.

Establish a clear Brand identity :

The brand discovery process analyzes a brand's audience, values, and competitors to come up with a unique brand identity that stands out.

Brand Positioning :

The brand discovery process identifies a brand's target market based on behavior, geography, and attitudes to create a targeted marketing strategy.

Brand Consistency :

The brand discovery process ensures a consistent brand identity and messaging aligned with core values, which builds trust and credibility with customers across all marketing channels.

Brand Story :

The brand discovery process identifies the brand's story and values, which can be used to create authentic and engaging content that resonates with customers


Immersive 1 Day Structure

Learn by Doing


  • Brand Vision
  • Brand Mission
  • Brand Values
  • Brand Persona
  • Brand Benefits
  • Brand Audience
  • Brand Promise
  • Brand USP
  • Brand Structure
  • Brand Story
  • Brand Value
  • Brand Challenge
  • Brand Solution
  • Brand Strategy


  • Brand Name
  • Brand Tagline
  • Brand Logo
  • Brand Color
  • Brand Typo
  • Brand Element
  • Brand Icons
  • Brand Pattern
  • Brand Mascot
  • Brand Art
  • Brand Lettering
  • Brand Photo
  • Brand Content
  • Brand Layout

The Process

We at Imagineers have developed a unique process which will help you with you excel

Let’s sculpt your sketches roughly

We begin with the basic anatomy and give some shape to your ideas.

How about we fine-tune them a bit?

Step by step we fine-tune every bit of your sculpture, making sure it still has a touch of your personality.

You have come so far!

When was the last time you picked up a pencil? It is a stage where you just believe and adore the work you have done till now.

Time to imagine

Time to extract the Imagine out of Imagineers at this stage & make a wish of what you want to create.

Add your own touch of creativity

A stage where you mix in the Imagination and Engineering, to make it a reality.

And you have your own creation!

With immense brainstorming, ideations, practice and patience you finally reach the stage where you are a proud owner of an original masterpiece!

Let’s stay in touch for a week!

We make sure you reach the path of mastery within a week's span by guiding you throughout.

A sneak peek into our creative world

Works of Illustration Projects

Let's feature your work here, Enroll Now!!

Who can join?

We believe that everyone can learn branding, and in the modern world, it's almost a need. Thus, anyone is welcome to enrol in the programme. The only prerequisites for participating in this brand discovery workshop are a curious mind and an open heart.

  • Startups
  • Creative Entrepreneurs
  • Designers
  • Freelancers
  • Branding Enthusiasts


Pen and Paper Icon

A bundle of plain sheets of paper and pencils

Internet Icon

A computer and a good Internet connection

Zoom meeting installed
on your computer with a laptop or web camera

Telegram Logo

Telegram Installed on your computer
and Mobile

Adobe illustrator 2020 version or above installed

Wonderful words for the work we do

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“Starting a Business? Start with Brand Discovery”

"I think branding is the most powerful and impactful approach to tell the world about our stories. Furthermore, my goal is to help others in understanding branding so they can develop brands that have a genuine impact on the globe.



Hurry, Limited Seats Available

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10-11 June

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₹ 2,499

Enroll Now


Why is the fee for the Imagineers program so high in comparison to other online workshops?

The duration of other workshops that happen online is a maximum of 2 hours. But at the Imagineers program, you get a 30 hours action-packed session. We strictly follow a limited seat policy for every program so that individual attention is given to each participant. You can have one-to-one communication with the Educator and we also assign co-educators to all participants to get their doubts clarified. One week of mentoring is provided to you after the program & a review session happens after that week. You also get high-quality PDFs & many resources for you to continue practicing the art form. You remain a part of the program group where you can share your progress & look at how others are performing. All these benefits definitely justify the fee we are demanding. And this is the reason we call it a program & not just a workshop.

How many breaks do you provide during the program?

We provide 3 breaks - pre-lunch, lunch & post-lunch for you to relax a bit. The lunch break is for 30 minutes and the other two are for 15 minutes each. So you get a total of 1-hour break throughout the program.

Do I need to keep the video camera of my laptop on for this program?

For a traditional art form program, yes. You will need to keep the video camera on and tilt the screen so that we can see what you are drawing. It will be kept on purely for us to see if you are doing the process correctly & we can rectify you if you are going wrong.

Do you take Digital programs as well or only Traditional ones?

Yes, we have some interesting Digital programs in the pipeline. Some programs will cover the basics of a few designing software. While some will cover the intense digitalization of a particular art form, where we won’t be teaching any basics. The requirements for any of these programs will be mentioned on the Specific Program page so you can select the program that suits you accordingly.

I have not drawn a single drawing in my entire life but still want to be a part of this program. Can I join?

You will be pleasantly surprised to know that most of our programs are designed keeping in mind people like you! We strongly believe anyone can draw & to prove it practically, we have built up this process especially for amateurs. You can take this program as a stepping stone into the world of creativity. We do not make false promises saying someone who does not know how to draw will become a master post this program. But there will be a huge leap in their drawings for sure. Thereafter it depends on how much you practice consistently. We will provide you with all the required resources which will help you become a master of that art form.